Our Approach

A proven 3-STEP PROCESS.

We will shape and deliver a communications strategy that will help you achieve your specific goals.

> We listen

> We plan

> We deliver


















Video CCG
Brochure CCG
Portfolio CCG
Portfolio CCG

 

Impact > Our 3-Step Process

1    We listen

We start by listening to learn all we can about your organization, employee population, culture and goals.

  • We listen to understand the benefits changes you are considering. Are you introducing a new plan? Switching carriers? Maybe you want to build a culture of health within the organization.
  • We learn about your employee communications needs. What has worked well and not so well in the past? Do you prefer to place information on your own Internet website or present benefits on a separate, customized website? How well do your employees understand their benefits now? Are they excited about the change, or are they apprehensive?
  • We learn how your employees access and use information. How do they like to receive information? Does everyone have intranet access? Do they need materials in another language?
  • We honor your budget and time constraints.

Top of page

2    We plan

We tailor a communications strategy to meet your needs — customizing the communications to match your organization’s culture and learning style. Whatever your goals, we can help generate excitement, enthusiasm and acceptance by helping employees recognize the personal advantages of a change. Helping your employee population understand and choose a plan that’s right for their unique needs is not the only objective. If real change is to happen, then there must be follow-through. Our strategies include ways to help employees get the full value of the benefits plan long after the selection is made.

Top of page

3    We deliver

We manage every aspect of production for on-time, on-budget delivery — with no exceptions. Your success depends on our ability to manage details. We have designed our process to ensure control over every aspect.

Top of page

 

Our strategies help you deliver impact and
maintain momentum throughout a
communications continuum